The Change Conversations blog is where changemakers find inspiration and insights on the power of mission-driven communication to create the change you want to see.
3 min read
Karen Wilkinson: 10/24/19 12:30 PM
Consistency is king when it comes to using your branding colors across all mediums, including your website. But designing for legibility and...
2 min read
Pat Heffernan: 10/10/19 11:45 AM
Consistent values-based communication. I believe everyone benefits when a mission-driven business or nonprofit focuses on words, messages, issues,...
4 min read
Hiro Soga: 9/26/19 11:48 AM
When you think branding, what comes to mind? Logos, colors, the name of your company, your company tagline — but how about sound or audio? As the...
![7 Important steps to launch your new website [checklist]](https://www.marketing-partners.com/hubfs/BLOG/08-August-2019/Dave_MPI%20Blog%20Post_8-22-19.jpg)
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Dave Bowers: 8/22/19 11:00 AM
As the website owner, you want to be sure your investment in developing a new website is going to improve your brand awareness and return on your...
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Karen Wilkinson: 7/25/19 11:43 AM
The current wave of infographic usage is only gaining momentum. From social media to corporate reports and even the evening news, you’re seeing these...
4 min read
Hiro Soga: 6/27/19 11:42 AM
Images, videos, sound bites, and other media are great ways to cut through the clutter online for small businesses or nonprofits. But a common mishap...
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Pat Heffernan: 6/13/19 11:21 AM
The more you know, the harder it is to remove the curse of knowledge from your writing. After years of education and experience in your field, you...
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Dave Bowers: 5/23/19 1:00 PM
Considering a new website? Your goal is a stunning and hard-working new website in a process as smooth as possible. Miscommunication or conflict with...
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Intern Blogger: 5/9/19 11:42 AM
You may think your local nonprofit cannot use flashy campaign tools to set your organization apart. You may think those tools are for businesses and...
6 min read
Intern Blogger: 4/25/19 11:03 AM
Do you need a high-quality video for your small business? Don't hesitate because you worry about breaking the bank. If your business has a fan or two...
5 min read
Pat Heffernan: 4/11/19 11:50 AM
Last week in a client meeting I was asked a string of marketing questions that I have been asked many times before. “Is that a good open rate, a good...
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Pat Heffernan: 3/14/19 11:52 AM
It often happens this way. First I hear a book author on NPR talking about an interesting subject, then the issue comes up with friends, and then...
