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ABOUT CHANGE COVERSATIONS

The Change Conversations blog is where changemakers find inspiration and insights on the power of mission-driven communication to create the change you want to see.

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2 min read

Best of 2015: The Top 10 from the Change Convos blog

Our readers have spoken. These 10 blog posts were our most read and most shared blog posts of the past year. Here's what you thought was awesome in...

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7 min read

Your marketing photography: how to hire a professional

There will always be a place for snapshot-quality photos, typically in testimonials and/or social media where professional polish can work against...

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2 min read

National Nonprofits: localizing for marketing change

In an earlier post National Brands: how to engage and market locally in Vermont, I wrote about the importance of national brands understanding local...

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3 min read

5 Strategies for Nonprofits to Use Instagram More Effectively

The U.S. Census Bureau reported in June of 2015 that Millennials are now the largest generation, outnumbering even the Baby Boomers. Thanks to the...

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2 min read

Change Convos Monthly top picks: 5 links we loved in November

Let's give thanks for our five favorite posts for change makers and communicators from around the web in November. And read on to discover the top...

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2 min read

Keeping “the love” in your customer relationships

It doesn’t matter what type of business or sector you work in—nonprofit, for profit, consulting, B2B, B2C, government, you name it—maintaining a...

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2 min read

How Much Will It Cost? Start at the end.

Of course the short answer to your question about the cost of an important new creative project is “It depends.” But that’s not a particularly...

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4 min read

Marketing Musings from an American in Ireland

Recently my wife and I traveled to Ireland for our son's destination wedding. Here are a few observations made with my marketing, design and...

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2 min read

Change Convos Monthly top picks: 5 links we loved in October

Let's recap our five favorite posts for change makers and communicators from around the web in October. As if to keep up with the vibrant colors of...

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3 min read

5 Ways to Research Your Potential Customers

Everyone tells you that you need to research your potential customers, but no one tells you much about how to do it. Whether you are in a small...

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2 min read

Event planning 201: What’s happening before, during and after

In previous posts, we’ve shared the basics of event planning: how to make your event newsworthy and a top 10 list for every event. In this post,...

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1 min read

Quick Tips For SEO Writing

I've ben around long enough to remember when terms like "SEO" and "writing" didn't appear together in the same sentence. This is one of the hallmarks...

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