The Change Conversations blog is where changemakers find inspiration and insights on the power of mission-driven communication to create the change you want to see.
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Pat Heffernan: 6/16/16 10:00 AM
It is easy to feel conflicted when you're marketing for good. Many nonprofits and public agencies feel the tension. On one hand, you know your...
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Sally Kieny: 6/13/16 10:00 AM
The changing media landscape and time spent on the web has turned us into consumers of bits and bytes of information. We often don't have time (or...
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Tara Pereira: 6/9/16 10:30 AM
Email marketing is a a great way to engage and to nurture your community and contacts. But you need to take care of a very important anchor that is...
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Pat Heffernan: 6/2/16 1:00 PM
With the trees in full leaf on the hillsides, lush and green are the signs of May in Vermont. Abundance is an apt term for the fodder published last...
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Dave Bowers: 5/26/16 10:00 AM
"Use a picture. It's worth a thousand words."- Arthur Brisbane, newspaper editor Images are a must. They draw interest, convey emotion, and amplify...
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Brad Pettengill: 5/19/16 10:00 AM
The last time you strolled through a tradeshow you probably made a mental note about those booths and displays that were really engaging and those...
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Tara Pereira: 5/12/16 10:00 AM
Video seems to be everywhere these days, but not all of it is great quality. Look out for these five myths that can sabatoge your next video before...
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Pat Heffernan: 5/5/16 10:00 AM
April showers found us seeking a higher proportion of fresh, new and fun links than our usual mix of substantive fodder for serious thinkers and...
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Intern Blogger: 4/28/16 8:00 AM
The Change Conversations blog has covered how to make Twitter work for you in previous posts, but today I want to look in more detail at how each...
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Intern Blogger: 4/21/16 8:00 AM
A study conducted by Harvard Business Review about inner work life and performance found people are more productive and creative when their work...
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Intern Blogger: 4/14/16 12:30 PM
When you are given a document to read or you are emailed a newsletter containing information to keep you up-to-date, what is going to keep you...
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Pat Heffernan: 4/7/16 1:28 PM
Spring has been doggedly stubborn about arriving this year. The rollercoaster weather finds us swapping winter coats for garden rakes within a...
