Skip to the main content.

Tara Pereira

Tara helps companies tell their stories. With a strong background in producing creative content and in project management, Tara has over 18 years of experience in the visual communications industry.

2 min read

Media interviews: Pro tips for beginners

Being interviewed by the media for the first time can be nerve wracking. Whether it is a print interview or a broadcast interview, you are being...

Read more

2 min read

Top #Inbound16 Takeaways: It is all about the audience

This is my second year attending Inbound, the annual HubSpot extravaganza (also known as a conference). The workshops I attended last year focused on...

Read more
visual content blue sky photo

2 min read

Choosing the Right Visual Content for Your Story

I just returned from a trip to Italy. (A little envy is understandable.) Travel can be a great way to see another country’s view of design and...

Read more

2 min read

Get an A+ with these 5 blog tips

For a lot of us, back-to-school means change. Change of schedule, change of traffic patterns, but I like to think of September as an opportunity to...

Read more

2 min read

Repurpose your nonprofit video content for a new perspective

If you think about the time and resources needed to develop and produce a fantastic video for your nonprofit, it makes sense to repurpose and...

Read more
Dontforget_your_camera.jpg

2 min read

Capturing the Event: Don't forget your visual checklist

You’ve been planning your next event for a while now — finding a location, building a schedule and making sure your speakers are ready to go. A lot...

Read more

Events: How to master the art of the mission-driven plan

Summer is the perfect season to plan an event or fundraiser for your mission-driven organization. Who wouldn't want to spend time outdoors for a good...

Read more

2 min read

How to clean up your email list & engage your subscribers

Email marketing is a a great way to engage and to nurture your community and contacts. But you need to take care of a very important anchor that is...

Read more

3 min read

5 Myths That Can Sabotage Your Next Video

Video seems to be everywhere these days, but not all of it is great quality. Look out for these five myths that can sabatoge your next video before...

Read more

2 min read

How to build a social content library for a rainy day

We all can agree that social media marketing can sometimes seem like a beast that is always hungry. Sure it can be a lot of fun and it is always...

Read more

1 min read

Video Storytelling: How to structure your testimonial

Video storytelling can be incorporated into your nonprofit's marketing strategy in many ways. Testimonial videos and case studies are based on the...

Read more

2 min read

How to Use Digital Storytelling for Change

Lately, I’ve been thinking about using digital storytelling for change and how we think about connecting and promoting behavior change using...

Read more