Content marketing and inbound marketing: How we can help
We offer soup-to-nuts content marketing services grounded in your organization's values and solid research on your customers and market. Based on your needs, we can provide the following individual services or an integrated bundle of services:
-
Content marketing strategy
-
Content optimization (how to make the most of your content assets)
-
Personas (profiles) of your buyers and customer segments
-
Website content (writing, editing, images, infographics, video, audio, etc.)
-
Search engine optimization (SEO)
-
Editorial calendars to support your annual goals
-
Blog content (writing, editing, images, infographics, video, audio, etc.)
-
Article and whitepaper writing
-
Videos, webinars
-
Social media content and promotion
-
Marketing content including case studies, articles, news releases, newsletters, emails, videos and more
-
Analytics and reporting
Our content and inbound marketing services are tightly integrated with your traditional and social media promotion, landing pages designed for conversion, and email and website programs designed to nurture leads and build relationships.
Where and how we share responsibilities between our content marketing agency and an in-house team varies based on each client's needs and internal resources.
